He has suffered from injuries over the past few seasons, but Theo Walcott looks to be back to his best at the moment. And because of that, he has been rewarded with a new long term contract deal with Adidas and is set to be a leading figure in their global campaigns.
Walcott comments on the new deal: “I am excited to be joining adidas and lining up alongside some of the world’s best players. The adidas adiZero F50 is an exceptional boot and I am looking forward to wearing the boots and scoring goals in them.”
Up until last week, he’d been wearing the Nike Mercurial Vapor series, so this is pretty much a like-for-like swap between the big two brands.
Walcott will become part of the latest adidas campaign, #therewillbehaters which is themed around the “motivation of hate” and how sometimes that reaction can be the ultimate compliment from fans, the media and fellow players alike.