Adidas

On June 24, 1987 the football world was given a gift. Today is Lionel Messi’s 27th Birthday and to celebrate, the folks at Adidas have given him a new special edition pair of boots. Messi is scheduled to wear these boots in training today, ahead of Argentina’s final group game tomorrow against …

As part of the Battle Pack collection released prior to World Cup 2014, adidas introduced us to the latest incarnation in their fabled power boot series – the Predator Instinct. In recent times, the Predator has become more of a hybrid release, but on this version they have restructured the …

Finally, it has arrived – the 2014 World Cup in Brazil has officially kicked-off and not a minute too soon. Other than the fact we get to see the best players in the world in action, competing at the highest level, we also get to do plenty of high profile …

The Brazuca World Cup ball has been one of the most tested balls over the past few months. It has traveled the world in the Adidas Brazucam series and has been utilized in competitions such as the FIFA Club World Cup, Copa del Rey, MLS, DFB Pokal as well as numerous …

I guess it was only a matter of time until this one hit the market! This week, adidas announced the release of their new miCoach SMART BALL. What is the SMART BALL? Well, think of your regular leather soccer ball and add a brain inside that tracks how many times …

As part of the Battle Pack collection, adidas released a brand new version of the Nitrocharge 1.0, although they haven’t offered many details as to why the boot was modified. Even in the release details, there is no information that reflects the omission of the protective mesh upper that wrapped around …

During halftime of the UEFA Champions League Final today, adidas will debut their latest 2014 FIFA World Cup television commercial starring Lionel Messi, Dani Alves, Bastian Schweinsteiger, Mesut Özil, Luis Suárez, Robin van Persie and Xavi. The new TV spot, titled “Leo Messi’s World Cup Dream”, is directed by “City of God” director Fernando Meirelles, co-directed by Cassiano Prado and features …

If you’re the type of person who reads our site on the regular, chances are you won’t need reminding that this weekend is the Champions League Final! Lisbon’s Estadio da Luz, home of the stunning EURO 2004 finals, will play host to the latest installment of the Madrid derby as nine …

We were treated to the new Battle Pack Collection from Adidas this week, in an exclusive presentation case. You definitely can’t beat the arrival of a package like this and the opportunity to see the designs firsthand, especially when you have to get a drill out to get to the goods! …

Without “officially” detailing the new Predator Instinct, Adidas introduced us to their latest hybrid-power boot offering. It has become a staple for Adidas to have a fresh edition of a Predator released and available for players to use at World Cups – this version comes less than a month out …

We are down to a month until the 2014 FIFA World Cup kicks off, and today adidas unveiled another fresh round of boots that we will see players wearing in Brazil – this is the Battle Pack Collection. Featuring a new cleat from the brand’s five silos – Lionel Messi’s signature adizero …

adidas and Bayern Munich proudly unveiled a new look home kit that will be worn during the 2014/2015 season. The jersey, in particular, takes on a new style as it highlight the 3 colors of the club crest in an iconic and very dramatic design. For Bayern Munich the past …

Earlier this week, AC Milan released details two of the new kits that they will be wearing through next season. Even though we love the new home kit, it is the very unique 3rd that deserves a special piece of attention. Next Sunday, for the lunch time 12:30 match versus Atalanta, AC …

Who doesn’t love a good pair of miadidas boots and with only 50 days to go until the World Cup kicks-off, Adidas has released a fresh set of custom designed boots to represent several countries. The adizero F50, Predator Lethal Zones, Nitrocharge and 11Pro have all been updated with colorways …