Adidas

One of the true benefits of being the worlds best soccer players is that you get a slew of personalized boots made for you. And if you ask Lionel Messi, I am sure he is ok with Adidas producing dynamic designs for him to wear on his feet. This time …

After their release in a pretty modern Electric Blue colorway, Adidas have their second rendition in the Nitrocharge 1.0 range for players to wear on pitch. This is the classically inspired version, as you can tell by the minimal Black leather look. But of course, the modern market wouldn’t accept …

With the release of the Adidas Nitrocharge 1.0, we were introduced to a boot that has been tailored to a very specific player – the Engine. This is the first time we have seen Adidas take this approach, although it is not something that is new to the market. All …

In a slightly unfamiliar move, Adidas has released several black colorways in their top ranges, and this here is the Predator LZ edition. Obviously these are made to look even more visually unique thanks to the updated Lethal Zones. They are officially listed as a Black/Running White/Ray Green If you were …

Adidas are back with a new addition to the F50 adiZero series, one that is sure to grab a lot of attention from players who want a little less flash. They are officially listed as a Black/Running White/Infrared, with the patterned design on the upper almost taking on a weave effect. …

I have often asked the question “how light is too light?”. Well, Adidas are set to blow our minds with a boot that weighs about a full ounce lighter than the lightest boot currently on the market. Let me put that into perspective. The lightest boot currently released on the …

It is 7am, Los Angeles time, and I get an unexpected knock on the door. This is what the guy hands me, a big heavy box that has been overnight shipped. Since the only thing that really arrived with a knock is soccer cleats, I took a gamble and ran …

Adidas this week treated us to a an new, updated, dramatically designed, sort of re-invented version of the Predator LZ. To answer the most pressing question, this is not a new version of the Predator and Adidas has not reinstated a new title – instead, we can think of it …

When Adidas decide to make moves on the market, they don’t sit back on their laurels – case in point this new colorway release in the Adidas F50 adiZero series. This one, which is officially listed as an Infrafed/Running White/Black, comes hot on the heels of the new Nitrocharge 1.0 …

David Beckham is set to play his last ever pro game this weekend, and Adidas has decided to treat him to a personalized pair of Predator LZ. He has gone for a British style design with a ton of detailing included. Below is what Becks had to say about the …

Adidas are back with a brand new silo that caters to a new demographic of player. The Adidas Nitrocharge 1.0 is the first boot that caters specifically to the “Engine”, a player that Opta helped Adidas define through extensive research. This is the box-to-box midfielder or the energetic outside back …

Time is ticking down to one of the bigger boot releases of 2013 – the Adidas Nitrocharge. At this stage, most of you have already seen images of the boots (power of the internet) but the real fun starts with the new technology Adidas has included on the new silo. …

Adidas must be jumping with joy this morning with the news that the top 3 players in the PFA polling all wear Adidas boots. The official results ended with #1 Gareth Bale, #2 Luis Suarez and #3 Robin Van Persie – you can see the finalized entire team here. All …

Now, is it just me or does anyone else get the sense that this is another piece of advertising magic by the Adidas marketing department? Defining a new type of player can only mean one thing – there is some reason for that player to be defined, or Adidas are …